Fast acting, dust free, perfumed bleaching powder, ideal to lighten up to 7 tones. Easy and quick to mix, it creates a soft cream that doesn’t blow up and sticks perfectly to the hair without dripping or hardening. It allows to realize any kind of bleaching techniques (highlighting, streak effects…). The right choice of the MAXIMA oxidizing agent (20-30-40 volumes) grants to achieve the desired lightening degree on any natural as well as coloured base. Its intensive action and its special protective formula always give safe and reliable results respecting the hair structure.